Since 1898, OL has been a leading authority in testing and reviewing hunting gear, fishing tackle, guns and shooting equipment, and much more. We have more than a century-long history of evaluating ...

Before making a purchase, consumers want to know how products perform in real-life settings: A 2025 survey of Forbes Vetted readers found that 69% of respondents value firsthand testing. As the ...

David leads the editorial team at CNET. We create expert reviews, articles and video on every aspect of technology, from AI to Zoox. We are thoroughly, proudly human. Expertise A 25-year CNET veteran, ...

SAN FRANCISCO--(BUSINESS WIRE)--TactileAI, a data analytics platform disrupting the skincare industry with in-home consumer product testing, has announced its official launch. Beauty brands will be ...

Consumer Reports has been testing popular products and advocating for consumers for almost 90 years, but just how does the nonprofit work? Is it really as independent as it claims? Here’s what you ...

We’ve built a first-rate testing program that showcases our commitment to authenticity and rigorous testing. Our team of in-studio and on-location testers methodically yet authentically put products ...

Throughout the year, CNN Underscored is constantly testing products — from coffee makers to computers to sheets to shower heads — to help our readers find the absolute best things. Our testing process ...

Even if you believe your new product idea is a guaranteed winner, testing the market before you launch can help you tweak what you're selling or how you're selling it, helping you maximize your ...