Key Performance Indicators are a series of measurements of how a business is progressing in the medium and long term. Operational managers use these indicators to find out how they are performing and ...

Depending on what definition you use, performance objectives are outcome goals for your staff or department, or measurements that judge how well they do their jobs. Key performance indicators are ...

What KPIs do you as a marketer use? Probably revenue- and conversions-based, right? There is more to it than just that. Tom Cruise’s “Jerry Maguire” sports agent movie character famously shared a ...

When the topic of key performance indicators, or KPIs, comes up in a business conversation, I’m all ears. It’s fascinating to learn how different leaders guide and measure the performance of their ...

KPIs are your guide to understanding every moving part in your business, and might just be the most important part of management. Too often I see owners fail to get an understanding of how their ...

KPIs are a critical part of a marketing program and ones that aren't aligned with the business or measuring the wrong things can cost your business big. We’ve caught up with marketers and experts to ...

Much has been written about the establishment and use of performance measurement systems. Ultimately, an effective performance measurement system should support informed decision making about the ...

It is critically important for the founders of a company to intimately understand the company’s key performance indicators (KPIs). Founders cannot hope to grow a company in any meaningful way without ...

I recently was asked by a global client in the mining industry for advice on the company’s plans to introduce a new variable compensation system for employees related to safety performance. The ...